At Techpastors we want to give you practical applications of technology. So, whenever I write something, I want to give you an idea of how you can use it. Often that will be in words, but in case of short video fragments, that might not come across as well. So, when I came across these short videos, I decided I wanted to share these with you. They illustrate the different things you can do with tools like Vine or the new Instagram Video that I shared with you in a previous post.
Lets start off with a brand. Fashion brand Burberry decided to show their full runway lineup with their audience in a 6 second video. And it was well received. It gives you a quick taste and for fashion fans, that might get them to go to the site and see all of the creations for themselves.
But you can also try to tell a story. You might be able to fit a complete story in, or just a teaser. Here are a couple of Vine users that animated their video to show you a story that would take more than 6 seconds to tell otherwise.
And you can combine the real world and the animated world as well.
Now come Christmas time, or Easter, how would you tell those stories in 6 seconds? Or 15 if you are using Instagram? How can you really get that point across? Or tell about your church, your youth group, that concert etc. in a way that people can enjoy it and be triggered enough to want to come out next time?